We love a good strip of falsies as much as the next Kardashian, but on the daily a natural-looking set of lashes without the drama of spidery clumps is a must. Maybe that’s why a tube of Maybelline’s Great Lash mascara sells every two seconds – it’s impactful, without being high-maintenance. Whipped up nearly one hundred years ago, the original formulation was a slippery concoction made of Vaseline and burned cork.
Today we’re getting excited over the birth of a more sophisticated version: Great Lash Real Impact. Imagine all of the feathery volume of a strip of mink falsies, with just a few strokes of a brush. That's what it delivers, with zero crunch factor thanks to natural wax and shea butter. Be one of the first 20 readers to re–tweet this post and you’ll get a free tube of Great Lash and the new Great Lash Real Impact, so you can see all the special effects first hand. How’s that for fringe benefits?