Thanks to social media and the boom of beauty bloggers, the way we shop for our favorite makeup must-haves is no longer limited to department stores.
If you really want to find the trendiest beauty items Instagram is where it's at. From unbelievably pigmented shadows to stay put lip color, shoppers are finding the best cosmetics with only a few simple swipes. It's time to take a break from the usual names, and step your beauty game up with the brands that are taking over social media. Scroll down to discover our favorite Insta-famous brands.
Bold lip colors from black to baby blue have made this line, created by makeup artist Jeffree Star, a hit with YouTube stars and beauty bloggers around the world. We’re obsessed with their liquid lipstick in Celebrity Skin. The peachy nude gives lips a subtle, yet polished tint.
The intense pigments in LASplash's lip offerings may have made this brand a huge success, but their Art-ki-tekt waterproof eyeliner has become an instant new favorite with its sharp precision tip and rich black finish.
Loren Ridinger and La La Anthony teamed up to bring beauty lovers this diverse line. Their Demure palette is the ultimate collection of nudes that offers unparalleled flexibility for every complexion.
Dose of Colors
It was only natural that this brand rose to fame. Its founder, Makeup by Anna, boasts 1.5 million Instagram founders, and her artistic beauty brand, Dose of Colors, is not too far behind. Steal the spotlight with one of their vibrant lipsticks, like the romantic Kiss of Fire
Sigma Beauty's amazing brushes deliver precision in makeup application, and they've been a favorite amongst beauty lovers for quite some time now. They've even made cleaning and storing the tools a whole lot easier with innovative towers.
Colour Pop's cult following is rapidly growing with big name like Jaime King collaborating with the brand. We're obsessed with their Ultra Metallic Super Shock Shadow in Liberty for its unbelievable coverage.
L.A. Girl Cosmetics
Here's a brand that boasts some of the wildest colors around. But what's even more amazing is their HD Pro Conceal. The lightweight formula manages to make dark under eye circles disappear without any creasing.
Coloured Raine Cosmetics
Coloured Raine's bright colors will make you excited for spring's return. Their matte lip paint delivers vibrant definition for hours.
With packaging just as sweet as its name, Sugarpill cosmetics is every girly-girl's favorite brand. Let your inner Care Bear shine through with the glitter nail lacquer for an instant pop of sparkle.
From premium finely crushed glitters to luxe faux lashes, Violet Voss is a beauty junkie's dream come true. Even their faux 3 quad highlighter is already driving the internet crazy.
Available spring 2016; shopvioletvoss.com