Now Chung's expertly tousled, shoulder-length, chocolate brown hair with balayage highlights is now officially a muse too, thanks to a new contract with L'Oreal Professionnel, L'Oreal haircare's in-salon line of hair color and styling products. She'll be fronting the campaign for the brand's upcoming Parisian Nudes hair color collection.
The multi-hyphenate star took to Instagram this morning to announce her new beauty gig by posting a photo from her campaign, featuring a metallic moto jacket and unbelievably shiny hair.
VIDEO: Dirty Laundry with Alexa Chung
According to a post on L'Oreal Pro's own Instagram account, the Parisian Nudes collection is "is a very new multi-tonal technique for unique Parisian style nude hair color."
Although it's been awhile, this isn't the first time Chung has partnered with the brand. She was the face of L'Oreal Pro's INOA color line back in 2013.
Another example of how good hair days will always pay off.