Grammys 2008

In 2004, after several years of donning creations by Tina Knowles in concert, on the red carpet and in music videos, the House of Dereon was officially launched. The ten-time Grammy award winner and her mother worked together to create a fashion-forward women's line of apparel, accessories, handbags, shoes and swimwear. "My mom says, 'Beyonce is the kick, I am the couture and my grandmother Agnes is the soul!'" says Beyonce of the brand's tagline 'Couture. Kick. Soul.' The brand has undergone a relaunch for the Spring 2008 season and sister, Solange Knowles has continued the family tradition by helping to launch the younger, more contemporary brand, Dereon.

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