helped launch the fashion game app, Covet Fashion, in New York City. The free mobile app allows you to build your virtual dream closet, dress an avatar and buy whichever pieces you love. Zoe is the app’s first-ever Style Ambassador, which means she offers fashion advice and judges users’ styling choices. "Me and video games is kind of an oxymoron, but I’m obsessed with it," Zoe told InStyle.com. Download the app at covetfashion.com.