is as well-known for his philanthropic endeavors as he is for his leading man looks. In the wake of Hurricane Katrina, Pitt launched Make It Right
, a national campaign to help the people of New Orleans rebuild their lives. "We knew we couldn't bring back the families and friends who were lost, bring back the heirlooms and pictures, but maybe, in the process of rebuilding, we could build something smarter to create a better way of life," Pitt has said of his efforts to help the citizens of the Lower Ninth Ward. "Communities need to be rebuilt here and we hope this project points the way to how it can be done using smart sustainable design."