NOW Smooth strands sometimes fall flat, but the center part makes Gwyneth Paltrow's style more graphic and modern. "Gwyneth has always had impeccably chic personal style, and I didn't want her hairstyle to overshadow that," said her hairstylist Harry Josh. "The look is simple, but sophisticated."
THEN Maureen Mccormick's Brady Bunch style in 1971.
INSIDER TIP Section hair before straightening to ensure that every hair stays sleek. A smoothing serum creates extra shine, and helps keep flyaways at bay.
Try on Gwyneth Paltrow's sleek strands now!