She may have stepped into the spotlight thanks to an equally beautiful boyfriend, but Sienna Miller
has managed to keep our attention thanks to her enviable sense of style and her star turn as Edie Sedgwick in Factory Girl
. Valentine-ready in a crimson Moschino capelet, Sienna launched the Godiva One Million Dollar Hearts on Fire sweepstakes at the Century City Mall in L.A. The contest's grand prize is a $1 million diamond-shopping spree and a year's supply of Godiva chocolates.