Get Hollywood Hair
:Long, Straight Hairstyles
Gilbert Flores/Celebrity
THE LOOK Super-sleek and straight
HOW-TO Smooth a straightening balm on wet hair and blow-dry with a flat brush. When hair is nearly dry, switch setting to cold to lock in the shine. Finish by flat ironing.
INSIDER TRICK By switching to the cold setting, you add shine and smoothness, says stylist Eva Scrivo.
BUY ONLINE NOW HairArt Ceramic Straightening Iron $89; Drugstore.com
Try on Gwyneth hair now!
HOW-TO Smooth a straightening balm on wet hair and blow-dry with a flat brush. When hair is nearly dry, switch setting to cold to lock in the shine. Finish by flat ironing.
INSIDER TRICK By switching to the cold setting, you add shine and smoothness, says stylist Eva Scrivo.
BUY ONLINE NOW HairArt Ceramic Straightening Iron $89; Drugstore.com
Try on Gwyneth hair now!
Gwyneth Paltrow
Gwyneth Paltrow
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Look of the Day
Gwyneth Paltrow
At the Licensing Expo in Las Vegas, Gwyneth Paltrow donned Prabal Gurung from head to toe, with an ivory silk ruffle halter top and black high-waisted pants.

































