THE LOOK Straight shoulder-length hair
HOW-TO Apply a de-frizzing product to wet hair and then blow-dry, says stylist Laurent D. "When hair is dry, use a ceramic flat iron to smooth ends," he says. "And finish with a shine serum."
INSIDER TRICK This look is ideal for naturally straight hair, says Laurent D.
BUY ONLINE NOW Flat Iron, David Babaii for Wild Aid, $120;
db4wildaid.com.
Try on Gwyneth's hair now!