What's the first thing you do after announcing your latest fashion campaign? Turn a sidewalk into a catwalk.
After revealing that she's the new face of Adidas Originals, Kendall Jenner hit the streets of New York City Wednesday giving casual cool-mom vibes as she made her way. The Keeping Up with the Kardashians star showed off her mom jean stylings, pairing the wide leg denim with a printed turtleneck, white sneakers, and a black leather Chanel fanny pack.
To add a bit of chicness to the look, Jenner wore her hair slicked back and parted down the middle, and shielded her eyes with white square-rimmed shades.
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Earlier in the day, the model revealed in an Instagram post that she would be the new brand ambassador for the athletic wear giant, writing, "Officially joining the adidas fam! @adidasoriginals #adidasAmbassador #adidasOriginals." In the Boomerang clip, she drives a golf cart past an Adidas logo-emblazoned wall that reads "Welcome to the Family" clad in a navy Adidas tracksuit and black Gazelle sneakers ($78; ssense.com).
Somewhere, Kanye West is smiling.