Musicians have the Grammies and actors have the Oscars. For beauty products, earning a spot in InStyle’s coveted beauty awards is the industry pinnacle. With over 100 winners in 2016, these contenders are carefully chosen and vetted by the industry’s top experts—dermatologists, hair stylists, makeup artists, and manicurists. With a process that takes over six months, we begin sending out super detailed (and long!) surveys in October and then tally up the results. As our beauty closet begins to fill up, we interview our pros to find out why they really love these products and why they deserve some real estate in your makeup bag. There’s so many lipstick bullets out there, and only so much time to swatch each one. Whether you’re loyal to a classic red, or love to swipe on a pretty berry shade, the following lippies are available in a wide range of shades to fall in love with. Let your lips do the talking with these three winning formulas that fare better than the rest.